How to Post your Podcast on YouTube (Auto-Publish)

Gaurav Yadav
November 8, 2023

Podcasting is an excellent method to share your voice and narrative with the rest of the world. It's as simple as recording a conversation, show, or lecture and then uploading it on the internet. Podcasts are available on almost every platform known, from desktop applications to mobile Apps. They're a simple way to communicate your thoughts with a broad audience and may also be used for marketing. Podcasting has several advantages. To begin with, podcasts are simple to create. You only need a microphone and editing software. You can also make your shows from scratch or utilize pre-made themes. Second, podcasts are quite entertaining.

They are an excellent way to gain new knowledge and interact with others who have similar interests. They are also the best companion. Travel. Because you can listen to Any Podcasts from your favourite artists with you anywhere you go, they're perfect for use in travel scenarios. There are numerous valid reasons to begin podcasting right now. If you have a fascinating narrative to tell or important information to offer, podcasting is an excellent medium.

Like most podcasters, you probably start with SoundCloud or iTunes and then move on to other sites. However, an increasing number of podcasters think that YouTube is the ideal platform to publish their podcast. There are several reasons why uploading to YouTube can be a good idea for your podcast. First and foremost, YouTube is owned by Google. Therefore, it is compatible with Google search. This implies that your podcast will appear in more organic search results, making it easier for potential listeners to find. YouTube has various features that make it an excellent network for running your podcast.

You may, for example, design unique thumbnails and descriptions for each episode, set up a subscription system, and even integrate video advertising into your podcast. Finally, if you want to do something other than publish your podcast on YouTube, YouTube has some wonderful tools to assist you to do that as well. So, if you're considering uploading your show to YouTube, don't put it off any longer - it might be the best decision you ever make for your podcast!

Here’s Why you should Post your Podcast on YouTube?

If you have a podcast or are considering beginning one, there is no better way to share it than on YouTube. YouTube is the second most popular search engine, and according to "ListenFirst Media research, over two out of every three (70%) internet people in the United States view videos online". There are several advantages to putting your podcast on YouTube. First and foremost, it allows you to communicate with your audience.

If you have fascinating guests or topics that your listeners would be interested in, you can include links to them in your show notes or on the main channel page. Furthermore, implementing video content into your marketing plan will drive visitors to your website and enhance conversions. So, why not check out your podcast? It's an excellent approach to interacting with your audience and developing loyalty.

Increased Audience Interaction Opportunities

Most podcast directories like iTunes and Spotify do not allow authors to engage with their listeners. As a result, you must take things to social media to hear what your fans say.

On the other hand, YouTube allows consumers to review the producers' material and voice their opinions in real-time via the comment area.

You'll use this opportunity to interact with your audience, get helpful feedback, and reply to queries. You may learn what content your audience wants and how to personalize your podcasts to their requirements.

As an outcome, you may establish a strong, long-term relationship with dedicated users who consistently tune in to your broadcasts.

YouTube helps in SEO Ranking on Google

Did you know that YouTube is the world's second most popular website?

As a result, YouTube SEO has become a reality. You may significantly increase your listener base if you nail it with the appropriate usage of keywords, tags, descriptions, and titles. Furthermore, search engines account for 15% of the video-streaming platform's traffic. In addition to video-only searches, Google frequently includes YouTube material on the first page of results for relevant searches.

As a result, investing in YouTube SEO is an effective strategy to increase Google visibility for your podcasts.

Broadcast your Podcast to Internet's Largest Audience

YouTube is the top platform for listening to the audio, with almost 2 billion logged-in visitors every month. According to the IFPI's Music Consumer Insights Report, Google accounts for approximately 47% of all online music streaming time.

Furthermore, according to Futuri Media research, "YouTube is the leading site for podcast consumption, with 70.2% of survey participants using it. In comparison, 22.9%, 32.5% and 33.9% of respondents ranked Google Play Music, iTunes and Spotify, respectively".

According to the data presented above, YouTube is a dominant platform for videos, podcasts, and music. As a result, you want to take advantage of an excellent opportunity to distribute your podcasts and reach a substantial number of active listeners.

How to convert a Podcast to Publish on YouTube

Unfortunately, MP3s cannot be directly uploaded to YouTube. Because it demands video files, you must convert your audio files to MP4s.

This also implies that a video file is required to publish a YouTube podcast. It might be as basic as a static image, but something must be "playing" in the background.

These 4 are the best ways to make YouTube Podcasts:

  1. Upload Audio to Youtube.
  2. Create an audiogram with a Background image (It Could be Your Podcast Logo).
  3. Record the entire episode with a video.
  4. Create YouTube shorts with clips of podcasts.

Let's Explore them one by one.

How to upload Audio to Youtube

As we all know YouTube doesn’t support Mp3 audio files being uploaded directly on its platform, we are going to convert it into an Mp4 video.

There are several methods for converting audio to video, each with its own set of advantages and disadvantages. Depending on your objectives, one way may be superior to the others. You may use software like Audacity or Windows' built-in Audio Capture capability to capture audio from a live performance or recording using a microphone or an auxiliary input on your computer. This method is straightforward and may be used for any sort of audio file. There are more specialist tools available if you wish to produce a video exclusively for audio material. However, in order to keep things as easy as possible, we will use an online Audio converter.

An example of this is meghan markle podcast - Archetypes.

Adorilabs helps you make your podcast accessible to users. Choose the MP3 file of your Podcast episode and upload it to Adori Videos. This MP3 file will be automatically converted into an MP4 video file that you can Download or Integrate your YouTube Account with Adorilabs to Auto-publish on your behalf. Follow the steps given below to Convert your Podcast Audio to a video file.

Step -1 After signing up in your Adorilabs profile, Click on Upload Audio.

Step -2 Select the Podcast Audio file you want to Convert to Video.

Step -3 Here you can choose the background Image, Title and description for the Video. And Click on Save.

Step -4 Click on the arrow down button to Choose the Resolution of your Video and Click On Next.

Step -5 Here you can choose between Publishing to YouTube or Download the Video clip. Click on Publish, and that’s it. You will get your High-Resolution video file with a static background image on your Youtube channel.

💡Tips Supported YouTube file formats

Create an Audiogram for a Podcast

In this section, we will be creating an audiogram for your podcast.

Audiograms are a set of Sentences readers string together to create a story on sound. It is a universal language that connects people using spoken words alone--lessons in its power shine through seeing their ability to obscure any kind of cultural or linguistic barriers. Audiograms harness the original power of storytelling by raising empathy by connecting the nuanced details about the lives lived by different people to the emotional complexities of each other's stories--presenting one of the best prospects for cross-linguistic communication so far in this technology-infused generation.

It makes the video more appealing and makes users stay on your video. Let's get right into it: -

Step -1 As we already learned how to convert our Podcast to a video, moving forward from here we are going to show how you can add the Audiogram to this video with the help of Adorilabs. Click on Enhance Button.

Step -2 Go to Audiogram and Click on New Audiogram to make your own.

Step -3 Choose from the templates, it will be selected as your video background, and Click on Waveforms.

Step -4 Add the Waveform of your choice, and it automatically drops into the template. You can drag and move this Waveform to Place it anywhere in the video. If you are satisfied with your desired location, then Click on Save Changes.

Step -5 Make sure to select the template you just make and Click on Done in the Up-right Corner.

Step -6 Go to “Publish to Youtube” and Click on Publish. That’s it.

You now have your Perfect Podcast video on YouTube.

Make a Video podcast

As the Audio podcast is not an appropriate choice for posting on YouTube, the production of a video podcast can be very worthwhile.

This section will explore the various stages of creating an audio podcast in video format and explain how to bring one from pre-production to post-production. There are a few advantages to consider before making the technical, creative and logistic preparations.

You may use a camera to record your podcast Show and then publish it to YouTube. Definitely, it will increase your work as you have to prepare your video scripts and set up the camera to record. After the shoot, you have to make sure all the video clips are in right place and cut out some unnecessary parts.

The Tim Dillon Show is the best example of how Video Podcast works on YouTube.

Creating YouTube shorts with clips from Podcast

If you don’t want to put your full podcast to YouTube either in audio or video form, the best way to gain an advantage of YouTube Viewership is SHORTS.

YouTube shorts has a length of 15-60 seconds, which is perfect for the teaser content of Podcast episodes. The best part of making short-form content is YouTube algorithm is making sure it will reach users. (You will get much more views)

Check out The Time Dillion Show to see how well they do with Shorts on YouTube.


Why Can't I Use YouTube to host my podcasts?

Because YouTube is not a hosting platform. The core of podcasting is downloadable media syndicated via RSS (rich site summary). For YouTube to transmit material as podcasts, they have to support RSS feed which they currently don't.

You can share a podcast on YouTube, but it cannot be your only outlet. If you just posted your episodes here, you wouldn't be able to get your Pods listed on Spotify, Apple Podcasts and Google Podcasts, also other platforms where podcasts are watched.

The term "podcast" refers to a specific mode of delivery. Every podcast is a show, but not every show is a podcast.

As a result, any video show could — and should — be broadcast on YouTube. The same show might also be made available as a podcast in audio or video format. It's a show, not a podcast.

How do Podcasters make money?

Podcasters earn from many sorts of streams such as Ads revenue, Promotion, Affiliate, Paid Subscription, Livestreams, merch, Conferences and Events.

You can make Some money by uploading your podcasts to YouTube as Shorts. To start, enable monetization in your account settings and Google will handle the ads.

How do I start a Youtube podcast?

Youtube is a Free platform, you just have to Sign up and That’s it. Now just create a Youtube Channel from the Name of your podcast and start uploading episodes.

Summary: How to Post a Podcast on YouTube

Could we please go into essential points now?

  • Initially, your podcast must be available on other platforms than YouTube. Here's How to Host and Publish Your First podcasts to Spotify and Apple Podcasts.
  • Please decide which podcast episodes you are going to publish on YouTube after it is in its core audio version.
  • Choose between Static Background, Audiogram or Animated Gifs.
  • Record your episodes with the camera and post them online.
  • Make Short content from your Podcast episodes and distribute it on YouTube.
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Gaurav Yadav
Gaurav is the SEO/video Editor/Marketing Consultant at Adori Labs. He is most interested in Web3, Blockchain, Podcast and AI startups.
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